More Than Just a Motor Shop

At Florence Motors, we believe taking care of vehicles is about more than turning wrenches and making sales—it’s about taking care of people. We’re proud to serve our Florence, Wisconsin community with dependable vehicles, honest service, and quality workmanship. Whether you’re looking for your next vehicle or need to keep the one you already own running strong, our team is here to help.

Local Roots. Hardworking People. Dependable Service.

Florence Motors is a local automotive business dedicated to providing quality vehicles and dependable automotive service to our community. From routine maintenance and tire service to brakes, diagnostics, and repairs, our experienced team works hard to keep your vehicle safe and reliable.

We believe in treating our customers the way we would want to be treated—with honesty, respect, and straightforward service. Whether you’re stopping in for a repair, looking for your next vehicle, or simply have a question, we’re here to help make the experience as easy as possible.

Good vehicles. Good work. Good people. That’s what Florence Motors is all about.

The People Behind the Work

Behind every vehicle we sell and every repair we complete is a team of hardworking people who care about doing the job right. Get to know the people who make Florence Motors what it is.

Eric Lukezich

Mechanic

Please welcome Eric Lukezich to the Florence Motors Team! Eric graduated from Ferris State University with an Associate Degree In Automotive Service Technology in 2016 and he's been wrenching ever since. He was a mechanic at Stateline since 2019 and has been Michigan certified since 2016. Eric is a UP native, he was born and raised in Gladstone and moved to Crystal Falls in 2019. He enjoys camping, golf, snowmobiling, and is an avid Detroit Red Wings Fan. Eric is extremely knowledgeable in all aspects of the automotive industry and we are thankful to have him on our team!